Glossary
What is a fill-in order?
Fill-in order: A fill-in order is an in-season replenishment order a retailer places to restock sizes and styles it already carries, shipped from the brand's currently available warehouse stock (at-once) to one of the retailer's store ship-tos.
Fill-ins are the opposite of a pre-season booking: small, frequent and driven by what sold last week. The hard part is knowing, per brand, what is actually in the warehouse before ordering.
Bridge to Brands reads that availability live and places fill-ins in each portal, or stages them for review in Bridge where a brand is not yet verified. See fill-in ordering.